Joanna Cho
Graphic Designer
work about archive



Spin (2025)Animation | Midjourney, After EffectsWhile working on the project Romeo + Juliet, I wanted to experiment with the aesthetics. I kept the vintage color scheme but reimagined the visuals in a hand-embroidered style using AI. People expect embroidery to be a still image, so animating it brings an unexpected and playful visual experience. 



SINCE3011 (2024)Book | InDesignSINCE3011 is a personal archive — a collection of poems and short essays I wrote about love between 2016 and 2024. Creating this book became a way to bring closure to six years of writing.

The number 3011 holds special meaning for me, marking the time when my identity began to take shape. Since it all started with love, the book opens on page 3011. 



Color + Surface (2024)Print Collection | Fabric PrintsThis project explores color combinations, focusing on how ratio, saturation, and layout create engaging visual effects. I printed the designs on fabric to invite people to touch, flip, and interact with the patterns. The patterns are archived in nine categories and presented as fabric swatches.


Data (2023)Infographic | gifThis infographic visualizes how often I close Chrome tabs, when I close them, and why — whether I postponed my work,  confirmed/checked something online, or finished my task. The aesthetic and motion reflect the hectic pace of my daily life.